Success with the state seal

In times of a shortage of skilled labour, more and more companies are relying on a strong corporate culture to find and retain qualified employees. A joinery from Wulferstedt shows how it's done: with the state seal "The employee-orientated company - I feel good here", the Dreyer joinery has not only received official proof of its employer quality, but has also created a basis for preparing for the future.

Robert Dreyer, Managing Director of the joinery, is convinced: "Satisfied employees are a company's most valuable resource. I want to build something together with them." Dreyer therefore decided to take part in the Werteetz© survey: "It was the perfect opportunity to have our corporate culture professionally monitored and analysed."

A professional tool for measurable success

The decision to take part in the Werteetz© survey was an easy one for Dreyer: "I'm a fan of making everything measurable, and the satisfaction of my employees is no exception. The seal and the support from Fachkraft im Fokus give us the opportunity to precisely analyse our strengths and weaknesses and work on them." The survey not only showed the joinery where it already shines as an employer, but also where there is still potential for improvement.

Dreyer talks about one key point that became apparent through the survey: The supervision of trainees. "We have a lot of young people in the company and there were tensions - the survey confirmed that. We then took action and appointed an employee as a mentor for our trainees. This ensures that the young people have a permanent contact person who is there to support them not only professionally, but also on a personal level."

The seal: a visible sign of good work

By being awarded the state seal, the Dreyer joinery has not only been able to grow internally, but has also signalled to the outside world that it is an attractive employer. "The seal is a sign for us that we are on the right track. It creates trust among applicants and shows our current employees that we take their needs seriously," explains Dreyer.

But the seal is not just an object of prestige. It obliges companies to continuously work on themselves. "It's not just about getting the seal and then resting on our laurels. We now have a good foundation on which we want to build. The aim is to become even better in the future," says Dreyer.

Specialist in focus: Strong partners for companies

Thanks to the support of Fachkraft im Fokus, the Dreyer joinery was able to experience the entire process of the employee survey and award ceremony with professional guidance. "The collaboration was relaxed and extremely professional. I felt that I was in good hands at all times," praises Dreyer. He clearly sees the benefits of the initiative: "Normally you think that what costs nothing is no good. But here, the state of Saxony-Anhalt is offering a valuable service for companies free of charge, which brings us real added value."

With this example, Tischlerei Dreyer shows how companies can increase their attractiveness as an employer through a strong corporate culture and assert themselves in the competition for skilled labour. For Robert Dreyer, one thing is clear: "If you want to attract skilled labour, you have to start with yourself. Satisfied employees are the key."

Robert Dreyer was supported throughout the entire process by Julius Hentschel, a consultant from the state initiative Fachkraft im Fokus. He supported him in analysing the results of the employee survey and developing specific measures to improve the corporate culture. Dreyer emphasises that the collaboration was "professional and relaxed" and brought real added value to his company.

The Dreyer joinery has taken the first step. With the state seal and the support of Fachkraft im Fokus, it shows how good work and an employee-orientated corporate culture can make a difference. Would you also like to take the next step? Contact us and become part of a network that secures the future of your company.