Good work gets a seal of approval—sometimes even two or three.

The sound of the camera moving along the video rail, the short click of the shutter, the whirring of a drone above the set, a final touch-up of the nose, and a proud glance at the staff. Kirsten Lehmann, owner of the nursing service "Pflegedienst Hand in Hand Pflege mit Herz & Verstand" in Bad Schmiedeberg, is very excited.
Action – roll camera. 

We are in the middle of filming one of the company videos for the award of the state seal "The employee-oriented company – I feel at home here" 2022. This is already the second state seal that the company will receive on June 2, 2022, at the grand ceremony in Magdeburg's Johanniskirche. The nursing service received its first state seal in 2021 at a rapid pace and with top marks. Kirsten Lehmann is very proud of her employee-oriented company. So proud, in fact, that she has also affixed the seal to all of her employees' vehicles. She is committed to the values embodied by the state seal. These values, which are lived out in the company, are now also being communicated to the outside world through the vehicle fleet. This shows clients and other companies that her employees enjoy working for her.

Ms. Lehmann became aware of the state seal "The employee-oriented company – I feel comfortable here" at an event in October 2020 where the state initiative Fachkraft im Fokus (Focus on Skilled Workers) presented the Wertenetz© analysis method. The network meeting on the topic of "The Future of Care" in Wörlitz is the third fully booked event of its kind within a month. This says a lot about the urgency of the topic and, at the same time, about the great interest in it. Our regional consultants Katrin Freytag, Norbert Köhn, and Uwe Hildebrandt are impressed by the huge interest in our Wertenetz© employee survey concept at this event too. Kirsten Lehmann, however, is so enthusiastic that she immediately arranges a consultation appointment for the following day in Dessau with Katrin Freytag, regional consultant for companies.

Even then, Ms. Lehmann knows how valuable her employees are and does everything she can to ensure that they are and remain satisfied. She finances many training courses and qualifications, which are also well received. Joint activities bring the team closer together. Kirsten Lehmann is there for her team around the clock – even on vacation. But is this well received by her employees? Her motivation for promptly participating in the free employee survey is to take a close look at this and make any necessary corrections. All employees participate in the first round. The very good results of the survey speak for themselves. In the second round, the percentages climb even higher – despite the adverse conditions caused by the coronavirus pandemic.

"However, my goal is to achieve 100% in my third round in order to obtain the state seal, which is only valid for one year," emphasizes Kirsten Lehmann with a view to the future, hoping for continued intensive support from the state initiative Fachkraft im Fokus (Focus on Skilled Workers). "But what's more important to me is the path to get there," she continues. "I want to keep my employees' satisfaction at a high level. For example, I will resume popular activities such as summer parties, barbecues, Christmas parties, and joint brunches as soon as possible. For me, the basic idea of 'good work' is a secure job that is also valued. Satisfaction in the workplace. A great team around me and employees who are happy to be there for each other, for our clients, and for me."

The Wertenetz© analysis method enables the values of a company's employees and managers to be mapped against the reality within the company. It is a way of visualizing employee satisfaction and identifying potential problems so that they can be addressed.
The state seal distinguishes companies in Saxony-Anhalt as attractive employers and provides a significant advantage in the competition for sought-after skilled workers.

Would you like that too?
Our regional consultants will be happy to help you develop a strategy that is right for your company. Take advantage of this free opportunity to further develop your company, retain your employees, and make it even more attractive to skilled workers.

Katrin Freytag, Regional Consultant for Companies (Dessau-Roßlau)
freytag(at)fachkraft-im-fokus(dot)de | +49 172 8794590
 

These companies have already successfully acquired the state seal "The employee-oriented company – I feel at home here."